HAUL PAss
A partnership campaign that integrates WhyHunger’s food donations directly into the GoPuff shopping experience, transforming routine hauls into effortless acts of giving.
haul pass
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haul pass 〰️
IN-APP FEATURE
Haul Pass turns every GoPuff grocery haul into an instant opportunity to donate food to local WhyHunger pantries. With a single tap, everyday deliveries become simple, shareable acts of impact.
SOCIAL ACTIVATION
Results mailer
Art Direction & Design: Sammi Arman
Copywriting: Hans Lueders
